Services
Your staff, your funders, and your clients describe your work differently. It has a name, "narrative chaos," the root of mission misalignment and burnout. Energy spent over-explaining who you are distracts you from doing the work. Address this before you scale, not after you're already exhausted.
This isn't about better marketing communications.
It's about organizational-level narrative synthesis, so everyone operates with shared clarity.
The Fire Framework™:
Narrative Ethnography for Organizational Capacity-Building
Most organizations invest $100K-$500K in marketing, capital campaigns, and rebrands built on narrative chaos. This work ensures those investments actually succeed.
Immersion & Discovery
I immerse myself in your organization to understand who you are, not who you aspire to be. Through stakeholder engagement, observation, and analysis, I gather perspectives from inside and outside to gain a comprehensive view. I attend meetings, review documents, participate in conversations, and listen to the people who make your work happen daily.
Synthesis & Architecture
Using rapid ethnographic methodology, I map the gap between your internal identity and stakeholder experience. I reveal existing patterns, pinpoint misalignments causing chaos, and synthesize conflicting narratives into coherence.
Deliverable: The Narrative Hearth™
You receive a personalized Narrative Hearth™ that features a comprehensive developmental capacity-building assessment, including a rewrite of your mission statement and an outline of your narrative structure.
Certified Nonprofit Lifecycles Consultant
As a certified Nonprofit Lifecycles capacity builder, I assess your organization's current developmental stage, identifying what your infrastructure actually requires to sustain your narrative at scale.
Who This Is For
The order matters:
Narrative ethnography → capacity building → downstream execution
Mission-driven organizations with budgets of $3M-$50M+ that sense a disconnect between their stated intentions and actual experiences seek to prevent burnout by creating a resilient narrative framework. This fosters internal alignment, builds stakeholder trust, and communicates an authentic, unified truth.
Also serves:
Foundation officers who want their grantees to build narrative infrastructure BEFORE they fund marketing, rebrands, or capital campaigns so those investments actually land.
Collaborative networks where partner organizations can't align because they've never named their actual work
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Focused leadership teams and emerging organizations.
6-10 stakeholders | $48K
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For organizations with multiple departments needing cross-functional alignment.
11-16 stakeholders | $65K
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Advanced stakeholder networks and federated structures.
17-25 stakeholders | $85K
Diagnostic & Audit Services
Your leadership, staff, and stakeholders each tell different stories. When asked "What makes you different?" you don't have a clear, consistent answer. This isn't just a marketing issue but an organizational alignment problem.
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For organizations that need to know if the problem exists.
Your mission statement serves as the core document of your organization. It is not simply a tagline but the fundamental framework of your impact. All other communication, funding, and actions of your organization stem from it.
The Mission Statement Diagnostic is a structured document analysis and leadership review designed to answer one question:
Does your mission statement reflect your organizational reality, or has drift already taken hold?
This is not a brainstorming session. It is a diagnostic assessment grounded in your existing materials.
What's Included:
Review of existing mission, vision, and/or values statements
Analysis of existing programs and any future plans
Analysis of three (3) existing organizational materials — recent grants, marketing materials, or program documents — to assess alignment between stated mission and actual work
Written assessment: narrative coherence or chaos diagnosis based on existing functions and the core needs your organization seeks to address
Written recommendation for internal next steps
What You Receive
A written Narrative Assessment delivered within five (5) business days of your intake session. The assessment gives you one of two findings:
Coherence — your mission reflects your work. Here's what's functioning and what to strengthen internally.
Chaos — your mission has drifted from your organizational reality. Here's where the gap lives and what it will take to address it.
Either finding is useful. Neither leaves you guessing.
Who This Is For
Organizations that have experienced recent changes in programming, leadership, or impact — and need to know whether their mission still holds.
Foundation officers seeking an independent assessment of a grantee's narrative alignment before significant funding.
Investment: $1,500
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Protect your next investment with a Stakeholder Narrative Audit. Get an unmediated account of how your organization's work is understood and experienced through qualitative research conducted on your behalf.
What’s Included:
One-hour intake session with organizational leadership to identify stakeholder pool and interview focus
6–8 stakeholder interviews (60 minutes each, virtual)
Synthesis of interview findings across stakeholder voices
What You Receive
A written Stakeholder Narrative Report delivered within five (5) business days of your final interview.
The report gives you:
A clear picture of how your work is understood and experienced
Where stakeholder perspectives converge around your impact
Where they diverge and what that divergence reveals about how your work is being experienced in practice
Who This Is For
Organizations preparing for a strategic planning process, funding application, rebrand, or major initiative that need real stakeholder data before they build.
Leadership teams that want to know how their work is actually being described by board members, staff, clients, funders, or community partners before they assume.
Foundation officers who want an independent picture of how a grantee’s work is experienced by the communities it serves.
Investment: $6,000–$8,000
Final scope based on stakeholder pool size and interview complexity, determined during intake.
Unstick your Mission!
Fill out the form with your organization’s contact details. We'll review your message and respond within 48 hours.